In a country where marketing expertise is increasingly vital …
Strategic Territory and Distributor Management
A specialized program focused on the principles and practices of effective territory management and distributor relationships to drive sales growth and productivity.
- Description
- Curriculum
- FAQ
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Programme Overview
A specialized program focused on the principles and practices of effective territory management and distributor relationships to drive sales growth and productivity.
Programme Synopsis
This training provides participants with strategic approaches to territory management and distributor partnerships. It covers techniques for optimizing sales coverage, managing distributors effectively, and driving growth within defined sales territories.
Who Should Apply
- Sales Supervisors and Managers
- Area Sales Managers (ASMs)
- Commercial Managers
- Trade Marketing Managers
- Regional Managers
Admission Criteria
- Current role involving territory or distributor management
- Minimum of 2 years in sales management
- Responsibility for geographic sales performance
Duration
3 Days
Mode of Delivery
Live Hybrid (In-person with virtual participation options)
Unique Selling Propositions
- Territory mapping tools and methodologies
- Distributor performance evaluation frameworks
- Growth planning templates
- Real-world case studies from similar markets
Q: Does this program address both urban and rural territory challenges?
A: Yes, the program covers strategies for various territory types including urban, rural, and mixed markets.
Q: Will we learn how to resolve distributor performance issues?
A: Absolutely, the program includes specific modules on distributor performance management and improvement.
Q: What is the fee for this program?
A: The fee is N250,000 per participant.
Duration
3 Days
Mode of Delivery
Live Hybrid (In-person with virtual participation options)
Unique Selling Propositions
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Territory mapping tools and methodologies
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Distributor performance evaluation frameworks
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Growth planning templates
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Real-world case studies from similar markets
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