Business Leadership and innovation Management Limited (BLIM) and Brand Management Academy (BMA)

Leveraging Technology for Sales

A forward-looking program designed to help sales professionals understand and apply technology solutions to drive sales productivity and effectiveness.
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BMA
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Programme Overview

A forward-looking program designed to help sales professionals understand and apply technology solutions to drive sales productivity and effectiveness.

Programme Synopsis

This training explores how technology can transform sales processes and performance. Participants will learn about various sales technologies, their applications, and implementation approaches to enhance productivity, improve customer engagement, and optimize sales operations.

Who Should Apply

  • Sales Supervisors and Managers
  • Commercial Managers
  • Trade Marketing Managers
  • Sales Directors

Admission Criteria

  • Current sales management or leadership role
  • Interest in sales technology applications
  • Involvement in sales process improvement

Duration
2 Days

Mode of Delivery
Live Hybrid (In-person with virtual participation options)

Unique Selling Propositions

  • Practical technology application focus
  • ROI assessment frameworks
  • Change management for technology adoption
  • Market-relevant technology solutions
Q: Do I need technical expertise to benefit from this program?
A: No, the program is designed for sales professionals without technical backgrounds.
Q: Will this cover specific CRM systems?
A: The program focuses on principles and approaches rather than specific vendor solutions, making the content applicable across platforms.
Q: What is the fee for this program?
A: The fee is N300,000 per participant.

Duration
2 Days

Mode of Delivery
Live Hybrid (In-person with virtual participation options)

Unique Selling Propositions

 

  • Practical technology application focus

  • ROI assessment frameworks

  • Change management for technology adoption

  • Market-relevant technology solutions