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Understanding Sales Budget Planning

A specialized program designed to demystify sales budget planning and development, providing participants with the knowledge and tools for effective budget management.

Instructor

BMA

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Programme Overview

A specialized program designed to demystify sales budget planning and development, providing participants with the knowledge and tools for effective budget management.

Programme Synopsis

This training addresses the challenges of sales budget planning and management. Participants will learn structured approaches to developing, tracking, and adjusting sales budgets to support business objectives while maintaining financial discipline.

Who Should Apply

Sales Supervisors and Managers
Commercial Managers
Trade Marketing Managers

Admission Criteria

Current involvement in sales budget planning or management
Basic financial literacy
Sales management responsibility

Duration
2 Days

Mode of Delivery
Live Hybrid (In-person with virtual participation options)

Unique Selling Propositions

Practical budgeting templates
Financial analysis for non-financial managers
Budget defense techniques
Resource optimization frameworks

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Q: Do I need financial background to benefit from this program?

A: No, the program is specifically designed for sales professionals without financial expertise.

Q: Will this help with budget negotiations with finance departments?

A: Yes, the program includes specific modules on building and defending sales budgets.

Q: What is the fee for this program?

A: The fee is N350,000 per participant.

Duration
2 Days

Mode of Delivery
Live Hybrid (In-person with virtual participation options)

Unique Selling Propositions

Practical technology application focus
ROI assessment frameworks
Change management for technology adoption
Market-relevant technology solutions

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