In a country where marketing expertise is increasingly vital …
Business Leadership and Corporate Reputation Management
A strategic program focused on leadership practices that build and maintain positive corporate reputation and brand equity in today's complex business environment.
Instructor
BMA
- Description
- Curriculum
- FAQ
- Notice
- Reviews
Programme Overview
A strategic program focused on leadership practices that build and maintain positive corporate reputation and brand equity in today’s complex business environment.
Programme Synopsis
This two-day program explores the critical relationship between leadership and corporate reputation. Participants will learn how strategic leadership approaches can build sustainable corporate equity and how to effectively manage reputation as a valuable business asset.
Who Should Apply
- Managers
- Business Leaders
- Corporate Communication Managers
Admission Criteria
- Senior management position
- Involvement in corporate communications or public relations
- Responsibility for organizational reputation
Duration
2 Days
Mode of Delivery
Live Hybrid (In-person with virtual participation options)
Unique Selling Propositions
- Reputation impact assessment tools
- Crisis communication frameworks
- Stakeholder management models
- Digital reputation monitoring approaches
Q: Is this program focused on PR or broader reputation management?
A: While PR is a component, this program takes a more holistic leadership view of reputation as a strategic business asset.
Q: Will this help with managing social media reputation issues?
A: Yes, digital reputation management, including social media, is a key component of the curriculum.
Q: What is the fee for this program?
A: The fee is N250,000 per participant.
Duration
2 Days
Mode of Delivery
Live Hybrid (In-person with virtual participation options)
Unique Selling Propositions
Â
-
Reputation impact assessment tools
-
Crisis communication frameworks
-
Stakeholder management models
-
Digital reputation monitoring approaches
Please, login to leave a review
