Business Leadership and innovation Management Limited (BLIM) and Brand Management Academy (BMA)

Creative Marketing Masterclass

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BMA
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Product Management Programme (PMP)

Programme Overview

An immersive two-day programme designed to unlock the transformative power of creativity in marketing, providing professionals with cutting-edge strategies and innovative approaches to marketing communication and brand storytelling.

Programme Synopsis

This intensive masterclass explores the evolving landscape of creative marketing, equipping participants with advanced techniques to develop compelling brand narratives, innovative marketing strategies, and breakthrough creative approaches.

Who Should Apply

  • Brand Managers
  • Marketing Managers
  • Creative Directors
  • Media Managers
  • Digital Marketing Managers
  • Content Creators
  • Marketing Communication Professionals
  • Advertising Specialists

Admission Criteria

  1. Minimum of 2 years of marketing or creative professional experience
  2. Bachelor’s degree in Marketing, Communications, Design, or related field
  3. Demonstrated creative thinking abilities
  4. Strong communication skills
  5. Portfolio or work samples showcasing creative potential
  6. Proficiency in English

Mode of Delivery

  • Live Hybrid Learning 
    • In-person sessions at BLIM Place
    • Simultaneous online streaming
    • Interactive workshops
    • Creative ideation sessions
    • Expert-led discussions
    • Recorded sessions for review

Unique Selling Propositions

  1. Comprehensive creative marketing training
  2. Practical, implementation-focused learning
  3. Led by industry creative experts
  4. Innovative thinking development
  5. Real-world case study exploration
  6. Cutting-edge creative strategies

Investment

  • Programme Fee: ₦350,000
  • Includes: 
    • Full programme access
    • Comprehensive course materials
    • Lunch and refreshments
    • Certificate of completion
    • Post-programme creative support
Q1: Do I need a design background?
A: No, the programme is designed for marketing professionals from various backgrounds with an interest in creativity.
Q2: What pre-work is required?
A: Participants will receive pre-programme reading and a preliminary creative challenge.
Q3: Will I get individual feedback?
A: Yes, participants receive personalized feedback during workshops and product development projects.
Q4: What technology do I need?
A:
- Laptop
- Strong internet connection
- Basic understanding of digital tools
Q5: What post-programme support is available?
A:
- Follow-up mentorship session
- Product management resource access
- Alumni network connection

Mode of Delivery

  • Live Hybrid Learning 

    • In-person sessions at BLIM Place

    • Simultaneous online streaming

    • Interactive workshops

    • Creative ideation sessions

    • Expert-led discussions

    • Recorded sessions for review

Unique Selling Propositions

  1. Comprehensive creative marketing training

  2. Practical, implementation-focused learning

  3. Led by industry creative experts

  4. Innovative thinking development

  5. Real-world case study exploration

  6. Cutting-edge creative strategies

Investment

 

  • Programme Fee: ₦350,000

  • Includes: 

    • Full programme access

    • Comprehensive course materials

    • Lunch and refreshments

    • Certificate of completion

    • Post-programme creative support