Why We Exist BLIM

Dr. Ajiborode Abiodun is a seasoned expert with nearly three decades of experience in business leadership, strategic
marketing, sales management, human capital development, and corporate reputation management across various
industries. His extensive background in leadership roles within top organizations has equipped him with a wealth of
knowledge and practical insights.
Dr. Abiodun holds a Doctorate in Business Administration and Leadership and an MSc in Applied Business Research,
both from the Swiss Business School. He also earned an MBA from Lagos Business School and a B.Sc. from Ambrose
Alli University. A Chartered Member of both the Institute of Marketing (UK) and the National Institute of Marketing of
Nigeria, he is also recognized as a distinguished researcher.
He has undergone executive training at prestigious institutions such as Kellogg Business School, Harvard University,
and Cornell University. His professional journey includes key positions such as Marketing Director and Franchise
Director at Coca-Cola Nigeria, Marketing Director at Monument Distillers, Commercial Director at Bogo Beverages,
Execution Excellence Manager at Coca-Cola Hellenic, Head of Sales and Marketing at Grand Oak Limited, and
Marketing Manager at AB InBev.
In 2022, Dr. Abiodun was recognized as one of the top 20 Chief Marketing Officers in Nigeria by the Brandcomm
Award. A sought-after business trainer, consultant, conference speaker, and career coach, he currently serves as the
Chief Executive Officer of The Brand Management Academy (BMA) and Business Leadership and Innovation
Management Limited

Ifedolapo Ojuade is a distinguished Commercial Leader and Strategic Marketing Professional with an impressive academic background. Holding an MBA from Quantic School of Business and Technology and pursuing Strategic Management at the Wharton School of the University of Pennsylvania, he has distinguished himself through exceptional academic achievements. His professional credentials include a Level 7 Postgraduate Diploma from the Chartered Institute of Marketing (CIM) and selection for the prestigious McKinsey Forward Africa Program.

At Brand Management Academy (BMA), Ifedolapo serves as a dynamic guest lecturer, leading both Advanced and Foundation Marketing Classes. As a member of the Governing Council and Assessment Board, he contributes strategic insights that shape the academy’s academic direction. His innovative teaching approaches have transformed the Metrics and Measurement Module, achieving a 50% increase in student participation and a 95% student satisfaction rate.

Beyond academia, Ifedolapo is a respected columnist at BusinessDay Newspaper, writing “The Nigerian Consumer Code” series. His professional experience spans strategic marketing, category management, and commercial leadership, where he has consistently delivered ROI-positive programs for multinational corporations. A passionate commercial strategist, he continues to mentor emerging talents, bridging theoretical knowledge with practical market insights.

Adebimpe Archibong has over 14 years of experience in marketing and brand management and is currently a senior brand, marketing and communications professional.

She holds a Bachelor of Science degree from the prestigious University of Lagos and a mini-MBA from the Tekedia Institute. She is a Level 6 CIM candidate and a BLIM certified brand management and leadership expert.

Her career and experiences span across eCommerce, hospitality, fintech, healthcare, wellness, marketing agency services and education. In every role she has occupied, she has provided business leadership and marketing strategy in support of organizational development.

She is also the founder of Your Career Ally, a Career Coaching service where she provides valuable insights, guidance and resources to professionals seeking to distinguish themselves in their respective fields.

Adebimpe is a servant leader and a creative individual with great collaboration skills, great leadership skills, and an eye for excellence.

BMA/BLIM CERTIFICATIONS
Advanced Brand Management Programme (ABMP)
Strategic Leadership and Corporate Reputation Management (SLCRM)

Ayobami Adedayo Ajenipa is a dynamic marketing and public relations specialist with a proven track record of crafting compelling brand narratives and executing data-driven campaigns. With expertise in crisis communications, digital marketing, and strategic brand positioning, he empowers businesses to amplify their visibility, engage audiences, and navigate reputational challenges through data driven strategies.

A Marketing and Public relations consultant, Ayobami combines traditional PR principles with cutting-edge digital strategies to deliver measurable results for startups, SMEs, and corporate brands across Africa.

With experience across fintech, FMCG, and entertainment industries, Ayobami has designed successful PR campaigns, managed crisis communications, and trained teams on effective brand storytelling.