BMA Graduates 90 Marketing Professionals, Enhancing Industry Capabilities

LAGOS, April 1, 2025 – Brand Management Academy (BMA), Nigeria’s leading hub for practical commercial and leadership capability development, celebrated a significant milestone this weekend with the graduation of 90 students from its September 2024 cohort.

The graduates completed intensive training across BMA’s flagship programs: Advanced Brand Management, Advanced Sales Management, and Applied Marketing Foundation. This achievement marks the third batch of graduates for the year, reinforcing BMA’s commitment to addressing Nigeria’s marketing skills gap.

“We designed our programs to meet industry demands, ensuring our graduates are equipped with the practical tools and guidance they need to excel. Today, their work speaks for itself in the marketplace,” said Abiodun Ajiborode, Founder and Director of BMA, during the graduation ceremony.

The event was attended by industry leaders including representatives from the Advertising Regulatory Council of Nigeria (ARCON). Winnifred Akpan, Head of Corporate Communications at ARCON, emphasized that “Branding is about creating meaning, fostering trust, and building relationships with audiences,” while encouraging graduates to obtain ARCON certification to enhance their professional credentials.

BMA’s industry-relevant curriculum, developed by a team of top Nigerian experts, addresses a critical challenge in Nigeria’s marketing sector: the lack of practical knowledge transfer. The academy’s approach has proven particularly effective in providing foundational skills before advancing students to more complex marketing concepts.

This latest cohort of graduates joins a growing community of BMA alumni who are making significant contributions to Nigeria’s marketing industry, equipped with both theoretical knowledge and practical expertise necessary to navigate the dynamic commercial landscape.

For more information about BMA’s programs and upcoming cohorts, visit BLIM.

BMA Partners with NiBS University to Offer 40% Scholarship for Advanced Degrees

LAGOS, April 1, 2025 – Brand Management Academy (BMA) has announced a strategic partnership with NiBS University, Africa’s leading doctoral institution, to offer BMA alumni a 40% scholarship on bespoke master’s and doctorate programs.

This collaboration aims to empower Nigerian and African executives with advanced education tailored specifically to their professional growth needs, creating a seamless pathway from practical training to academic credentials.

“This partnership with NiBS University provides our graduates with opportunities to achieve globally competitive qualifications,” explained Dr. Abiodun Ajiborode, BMA’s founder. “We’re bridging the gap between industry-focused training and academic advancement, ensuring our alumni can continue their professional development journey.”

The partnership comes at a time when BMA is seeing significant growth in its core programs. The academy recently celebrated the graduation of over 90 skilled sales and marketing professionals from its Advanced Brand Management, Advanced Sales Management, and Applied Marketing Foundation programs.

NiBS University, known for its executive-focused approach to higher education, brings academic rigor and global recognition to complement BMA’s practical, industry-driven training methodology. Together, the institutions are creating a comprehensive educational ecosystem that addresses both immediate skill needs and long-term career advancement.

The 40% scholarship initiative is expected to significantly increase access to advanced education for marketing professionals across Nigeria and beyond, addressing a key barrier to continued professional development. For more information about eligibility requirements and application procedures for the scholarship program, BMA alumni can contact